Social Media provides you with an opportunity to interact directly with your customers on a daily basis. You can use social media to raise awareness, meet specific communications objectives, drive traffic to your Website and of course, find out more about your customers and their behaviours/perceptions.
If you already use Social Media as part of your online marketing activity but need some help producing content, starting with a blank page is our particular area of expertise. You can outsource production of digital copy to us and we can quote for the work on a project by project basis or go on the clock at an hourly or day rate.
Switch Digital can help you implement the tactical aspects of social networking as part of a broader digital marketing strategy. We can also manage the ongoing updates across your digital footprint to suit your communications requirements whether it is daily tweets on Twitter, blog articles, a dedicated Facebook page with regular updates and promotions or targeted Facebook and LinkedIn advertising campaigns.
Many organisations are already testing the water with social media but struggle finding the time to be consistent with updates and monitor all of the activity that takes place. What about when your brand is being discussed outside of your digital footprint?
Our Social Media Monitoring Service enables you to keep abreast of the debate surrounding your brand, products, key personnel, competitors or industry. We can work with you to find the right search terms and much like a traditional clippings service, we will provide you with a daily, weekly or monthly report that includes links directly to the comments or discussions. We will also rank the mentions as positive, neutral or negative.